Zig’s “Golden Rule”

“You can have everything in life you want if you will just help enough other people get what they want.” – Zig’s “Golden Rule” Philosophy and the cornerstone of his message.

The above quote is not a “feel good” theory. It’s a highly practical approach to your overall success. Life is not a series of isolated chambers. Directly and indirectly, all aspects of life- personal, business and so on- are interwoven. Your physical, mental and spiritual lives are connected, and all these areas impact the financial aspects of your life.

Over the years serving in Iraq and Afghanistan, I’ve identified that everybody, regardless of where they live and what they do, wants the following eight things in life:

  1. To be happy
  2. To be healthy
  3. To be reasonably prosperous
  4. To be secure
  5. To have trustworthy friends
  6. To have peace of mind in the future and for their family
  7. To have healthy family relationships
  8. To have hope

You can have the right attitude, the right skills, and the Golden Philosophy, but you must also have a game plan. Without a game plan for life, you will become a “wandering generality.” You must have a planned direction if you’re going to use your attitude, ability, training and philosophy to the fullest.

No one would even build a doghouse without a plan. Yet most people never learn how to develop a plan of action for their lives. People spend years in occupations and professions that they chose at someone else’s suggestion or because it was easy or even worse, just available.

The success plan is designed to inspire you to make the plans necessary to get the things that you really want in life. After you make your plans, little things that previously stumped you won’t get in the way.


Character is an important part of the success formula. Without it, the best attitude, the strongest skills, the most concrete philosophy, and the most worthwhile objectives mean nothing.

People with integrity do the right thing. When you have integrity, you have nothing to fear because you have nothing to hide. In doing the right thing, you experience no guilt and no fear. With those two albatrosses of fear and guilt removed from around your neck, it’s much easier to travel faster, farther and much higher.

Putting It All Together

Here is the success formula has a whole: The right attitude, plus specific skills, plus the right philosophy and the right objectives, all built on a character base, enables you to have winning relationships with friends, family associates and members of the community at large.

Tomorrow we’ll talk about the importance of relationships in building a life of success and happiness.

Works Cited:

Ziglar, Zig. Success for Dummies. New York: IDG Books Worldwide Inc., 1998